Custom Group Book Order (Minimum: 2 Chapters & 20 Online Books) University / Company Name Email Choose chapters (minimum 2 chapters) Chapter 1: Customer Focus, Customer Satisfaction, and Profit Impact Chapter 2: Customer Voice, Customer Experience, and Value Creation Chapter 3: Customer Value Chapter 4: Customer Segmentation and Product Positioning Chapter 5: Market Potential, Market Demand, and Market Share Chapter 6: Marketing Analytics, Performance, and Profitability Chapter 7: Brand Positioning Strategy Chapter 8: Product Management and Positioning Chapter 9: Price Positioning and Pricing Strategies Chapter 10: Channel Strategies to Reach Customers Chapter 11: Communications Strategies to Engage Customers Select preferred payment option Invoice Purchase: university/company buys custom version User Purchase: users buy custom version Number of Users Send Custom Order
